3 ‘No Brainers’ That Boost Traffic And Drive Sales

Let’s face it, running an online business is not a walk in the park. After doing everything to get your products ready, your site built, and the word out — you may still find it difficult to attract the right audience and convert traffic.

So what can you do? Here are three simple ‘no brainers’ that help drive sales.

Opt-in to the BitDazzle Marketplace & Google Shopping

When you list your products on BitDazzle you’re exposing them to thousands of new faces. We drive organic and paid traffic to our marketplace, giving your brand the exposure it might not receive otherwise. By utilizing Google Shopping, which reaches millions of people every day, we’re able to showcase all our merchant’s products to the masses. And with over 67% of all search going through Google, it is safe to say it’s a no brainer to be promoting your products here.

Utilize Keywords

SEO has changed over the years, but the basic principles remain as important as ever. When it comes to selling products, it’s all about the content.

Your product titles and descriptions should include sizes, colors, categories, and other relevant attributes that tell the world what you’re selling. Google gives you 150 characters for titles and 5000 characters for descriptions, so use the space!

Upgrade to an Aggressive Bidding Strategy

Managing your own Google Shopping feed can be a lot of work, which is why we’re here to help. When you opt-in to BitDazzle, your products are automatically added to our feed, and will be visible on Google Shopping search.

From there, Google Shopping works like an auction. When we advertise your products, the higher the bid, the more likely it is for that product to show up towards the top of the page. When more shoppers see the product, it receives more clicks and generates sales.

For merchants on PRO plans we use an aggressive bidding strategy called traffic boost. Our traffic boost strategy focuses on optimizing products in the Google Shopping feed by raising bids and finding optimal exposure.

Posted in How to Sell Online | Comments Off

Sell at Markets, In Person with PayPal Here, Cashie Pro

 

Cashie In Person PayPal Here

It’s a fine line to walk: managing an eCommerce store and selling direct at local markets and events. If you’re like most small businesses that sell in person, keeping the two sides of the business in sync can be challenging.

The Cashie Commerce Point-of-sale system aims to change that by enabling merchants to process on-premise transactions with their tablet device and PayPal Here credit card swiper.

The In Person feature that is available to all Cashie PRO users (or anyone in their 15 day trial period) will leverage the PayPal Here app already installed on the device.

continue reading »

Posted in Cashie Commerce Updates | Comments Off

How I became a repeat customer instead of a one-time buyer

Working for an ecommerce company can be a true test of willpower when you enjoy shopping.  Though I try not to purchase too many merchant products, once in a while I cannot hold back.  I would like to share a wonderful experience I had purchasing a gift from Cashie Commerce jewelry merchant Kiwi Avenue.  It surprised me, and I hope sharing it may help inspire ideas you can implement that will make your customers feel the same way.

To begin the process I received a personal email thanking me for my order.  This is always a nice touch, but not something that will necessarily make a small business stand out.  The memorable portion came after I opened the package.  Here are the items I received from Kiwi Avenue when I only anticipated a piece of jewelry:

IMG_0307B

continue reading »

Posted in #CashieTips | Comments Off

Introducing a new pricing plan

We’re excited to announce new prices for a new year that are more profitable for you.  We are dropping transaction fees when you pay annually!  If you choose to pay monthly, the transaction fee has now been reduced to 1%, regardless of your plan.

newvsoldfinal2

continue reading »

Posted in Cashie Commerce Updates | Comments Off

2013 Year in Review

Happy New Year from the Cashie Commerce Team!

For those of you who have been with us through 2013, or are new to Cashie Commerce and want to know what we’ve been up to, here are some of the highlights. Over the course of last year, our focus was on improving our existing features and innovating new ones to benefit our merchants. We also launched an exciting new marketplace that increased shopper traffic to your storefronts.

Here are a few of our 2013 milestones:

chalkboard continue reading »

Posted in How to Sell Online | Comments Off

Introducing the Cashie Commerce HootSuite App

Exciting news for those interested in increasing sales and building a social media presence or who are already using HootSuite! HootSuite helps you execute social media strategies across multiple social networks like Twitter, Facebook, LinkedIn and Google+ Pages from one secure web-based social relationship platform.

We’ve built an app that allows you to connect your HootSuite and Cashie Commerce accounts. Now you’ll be able to access all of your products and promotions directly from your HootSuite dashboard, making it easy and fast to share store news with your social networks.

Blog_image

continue reading »

Posted in Cashie Commerce Updates | Comments Off

Have you entered the BitDazzle sweepstakes?

We’re giving away an iconic t-shirt from one of our Cashie Commerce merchants! Enter to win this movie memorabilia favorite today. All it takes is a Facebook like on our new BitDazzle page.

Ferris Bueller’s Day Off – anyone? anyone?

sweeps_tshirt_blog

The sweepstakes expires on November 15th!

Posted in How to Sell Online | Comments Off

Just over a month until Black Friday – are you ready?

It’s October and the holiday retail season is warming up. With 39 days to go until Black Friday (November 29th), you still have time to get your store in shape in time to increase sales over the holidays.

retail_part3_blog

continue reading »

Posted in How to Sell Online | Comments Off

Announcing the launch of BitDazzle, the new Cashie Commerce Marketplace

Big product news today from the Cashie Commerce team.

We’ve launched BitDazzle!

BD_launch_blog1

continue reading »

Posted in Cashie Commerce Updates | Comments Off

Insights from the Merchant Specialist Team

We hope most of our customers have taken note of our Merchant Specialist team, which we put together this summer. The team has noticed several trends in reviewing stores these past months and following we’ve highlighted a few of the most common missing store components. These are all quick fixes and we encourage you to read on and take action if you haven’t enabled these features already!

Merchant specialists help our merchants get the most out of their online stores.  They review each store individually to create a custom store report, and then walk you through the report over the phone. You can email sales@cashiecommerce.com to request a store report if you haven’t received one already.

continue reading »

Posted in How to Sell Online | Comments Off