7 ways to prepare for a successful holiday retail season
The time is now to stop thinking and start implementing for the 2013 holiday season. In addition to a list of best practices below, we’ve included links to “Good Reads,” great articles with additional information and inspiration to prepare you for this incredibly important sales season.
By Deborah Sweeney, CEO, MyCorporation.com
One of the first and biggest decisions new entrepreneurs need to make is what sort of entity they should file their business as. Picking an entity type is about finding what best suits the entrepreneur and the type of business. The two main routes business owners tend to take are either a non-profit or a for profit corporation (like a C-corporation). However, there’s a new entity trending on the block that serves as the perfect in-between option: the Benefit Corporation. But what are these B Corps all about? Consider this your entrepreneurial cheat sheet to learning a thing or two (or ten) about this rising entity.
In June, we announced the ability to share products directly from your Cashie Commerce admin to Facebook and Twitter. Now we’ve added that same feature to promotions as well. And to give you more control of the sharing feature, we’ve added in scheduling so that if you’re not quite ready to post, you can simply schedule the announcement.
4 lessons from holiday promotions past
Holidays, you say?! Yes, it may still be warm out but savvy retailers are already plotting and planning their tactics for the big end of year shopping season. The time is now to start your retail preparations for the 2013 holidays.
We’ll be sharing tips and best practices in 3 parts over the next few months. Today we bring you Part I, a look at 4 creative holiday promotions that would be easy applicable to your own store. Pick the promotion that makes the most sense for your store and products and start preparing images, partnerships, pricing and more so you are ready to roll come early November.
Guest post by Deborah Sweeney, CEO of MyCorporation.com.
So you’ve decided to start up your own business. You had a vision and you followed through with it which is often the hardest part. And so far, everything is going well; you’re making enough to earn a profit and keep things moving along, you have a good storefront location picked out, and a strong team of hard workers by your side. But when you come across a bank that asks you to define who is authorized to act on behalf of the corporation, you might draw a blank. What comes next?
“More than $84 billion was spent during the seven-week, back-to-school shopping season in 2012.”*
Don’t miss out! The lucrative back to school season is in full swing. Target had their in-store back to school displays set up in early July and retailers have been sending school themed messages since June.
Helping our small businesses increase sales is a top priority for Cashie Commerce. The merchant specialist team is here to help you:
- Maximize the use of our ecommerce features to boost sales
- Provide recommendations and ideas to improve your store
How can you take advantage of the merchant specialist team today?
You read that headline right! When you refer friends and colleagues that open stores with Cashie Commerce, we’ll credit your account with some big bucks. Invite a couple of friends and you’ll likely end up paying for your entire store.
A savvy merchant makes use of all the marketing and sales tools at their disposal, and that is just the case with the team at MaiRo & Co. For their dog treat bakery site, we immediately noticed five best practices they are following to engage customers and increase sales. Check out the lessons below from one of your fellow Cashie Commerce stores and set them up for your own store!
Guest post by Deborah Sweeney, CEO of MyCorporation.com
There are a few requirements that surprise people when they first form an LLC or incorporate, and one of those requirements is naming a registered agent. Some of the business owners I talk to have no idea what a registered agent even is, and many of the people who have heard of one know very little about what a registered agent does. In a nutshell, a registered agent is the person or entity designated by the business to receive services of process, which are legal notices that typically inform the recipient they are being sued. However, a lot of states use registered agents for more than just that, so choosing a registered agent is an important part of forming an LLC or corporation and one that business owners often have three big questions about.